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Top Eight Ways to Avoid Your Press Release Becoming Spam
By Courtney McManus, Associate Editor Journalists today get hundreds of press releases per day, spanning all topics and industries. Because of this, they scan releases quickly in their rush for news...
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What’s Behind the Demise of Google Reader
By Steve Read, Senior Pre Sales Consultant There are now just a few days left for regular RSS consumers to find a replacement for the soon-to-be-retired Google Reader. But you knew that, right? Or...
View ArticleBetty Korolyk’s 25-year Marketwired Journey
These days there aren’t many people who can say they’ve worked for the same company for 25 years. One who comes to mind is Marketwired’s Corporate Services Manager Betty Korolyk. She remembers her...
View ArticleThe Press Release Is Dead – Long Live the News Release!
Jason Kintzler, founder/CEO at PitchEngine, makes a valid point in his June 23 blog “The ‘Magic’ Behind PR Wire and Web Distribution Revisited.” He’s absolutely right when he says “the stuff people...
View ArticleIntroducing Adnan Ahmed, President and CEO
Marketwired is pleased to introduce our new President and CEO, Adnan Ahmed. In this personal message Adnan shares some exciting news with you about our re-energized company focus and leadership, and...
View ArticleThe Importance of Measuring Your News Distribution
[By Jason Mollica] In the (not too distant) past, public relations professionals measured news placements and distribution of press releases in a very different way. You could open up the daily...
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What is the Value of Press Releases Today?
If you’re reading this, you’ve likely heard it before – “the press release is dead.” But so too is blogging and email and SEO, it’s also been reported. The point is, a communications tool that may be...
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